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Public Relations
Covers building goodwill through a
speech, persuading an audience, speaking to a hostile audience, and
speaking to the media.
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SPEECH TITLE |
OBJECTIVES |
DURATION |
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The Public Relations Speech |
Prepare a talk that will build goodwill
for your organization by supplying useful information of interest to the
audience. |
5-7 minutes |
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Resources for Goodwill |
Research the operation and benefits of an
organization or company. Prepare a talk designed to build goodwill
toward it by presenting factual information. Analyze the common
interests of your audience and focus your presentation on those
interests. Effectively use at least one visual aid to enhance the
audiences understanding. |
8-10 minutes |
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The Persuasive Approach |
Direct a persuasive appeal to the
audience's self-interests using a combination of fact and emotion in a
speech delivered in such a manner that it appears extemporaneous.
Persuade the audience to adopt your viewpoint by the use of standard
persuasive techniques. |
8-10 minutes |
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Speaking Under Fire |
Prepare a talk to persuade a hostile
audience at least to consider your position on a controversial issue.
Conduct a question-and-answer period on the speech subject. |
6-8 minutes for speech, 8-10 minutes for
question period. |
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The Media Speech |
Write a speech script on behalf of a
social cause. Using the script, present the speech to persuade a general
television audience. |
8-10 minutes, plus 30 seconds. |
